Cashless payment has always played a prominent role in society for doing daily transactions between one another regardless of wherever they are. However, this method of payment has grown into extreme heights especially during this global pandemic of the COVID-19. Hence, this study aims to investigate factors which are affecting the users’ adoption of cashless payment after COVID-19. In this present study, focus was given to understand the factors that influenced the adoption of cashless payment in respect with the rewards, convenience and security. The data was collected by a convenient sampling method through the distribution of online questionnaires that we have prepared through google forms which was then distributed through various online platforms such as Whatsapp, Facebook, Twitter and Instagram with a total of 320 respondents. Our findings indicate that rewards, convenience and security have a positive relationship between the adoption of cashless payment towards users after th...
Figure 1: Theoretical Framework for convenience, security and rewards towards adoption of cashless Hypothesis H1: Convenience has a positive relationship with the adoption of cashless payment. H2: Security has a positive relationship with the adoption of cashless payment. H3: Reward has a posith the adoption of cashless payment.
3 theory that previous researchers used Technology accepted model Theory Technology Acceptance Model Technology Acceptance Model (TAM; Davis, 1989) has been one of the foremost persuasive models of technology acceptance, with two essential factors impacting an individual’s intention to utilize new technology. the purpose of this this model is to predict the acceptability of a tool and identify the changes which must be brought to the system in order to make it useful to everyone. Diffusion of Innovation (DOI) Diffusion of Innovation (DOI) Theory, created by E.M. Rogers in 1962, is one of the oldest social science theories. It begun in communication to clarify how, over time, an idea or item gains momentum and diffuses (or spreads) through a particular population or social system. The conclusion result of this diffusion is that individuals, as portion of a social system, embrace a new idea, behavior, or product. Adoption implies that a individual does something in an...
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